Heidi Kerr-Schlaefer


Your town is unique, your town is interesting, and your town can be a success – but only if you truly believe those first two things. It takes a mind shift.

Let’s talk about how YOU can make your town be extraordinary!



Guiding you through the process of a mindset shift that leads to loving where you live.

Stop, collaborate & Listen

It’s crucial that small businesses work together. Stop competing and start communicating. It’s important to shop locally and not just preach it.

GO, FIGHT, WIN: Be a cheerleader for your town

You hold the keys to help your community thrive. This is how YOU can be an advocate for your town.

“We were so fortunate to have Heidi speak at our Chamber of Commerce Annual Meeting!

Based on her travels and appreciation of Colorado towns, she is a trusted source and uplifting presenter. Heidi has a gift of finding and promoting those unique qualities that give towns their character, and she reminded our community to love where we live and work together as cheerleaders!

Heidi has visited and written about Meeker several times, showing her love of small towns, and we can’t wait to have her back.”

-Stephanie Hansen, Executive Director, Meeker Chamber of Commerce & Visitor Center


“Heidi was a closing plenary speaker at our 2024 IN THE GAME Vibrant Downtowns Conference and did a terrific job!

She was engaging with the audience, solicited enthusiastic examples of local community character, and left an impression with our attendees that fueled a passion for downtown communities around the state.

Heidi has been a valuable contributor to the positive and encouraging discourse we hope to facilitate with communities throughout Colorado, and look forward to working with her again.”

-Bill Shrum, Director of Operations, Downtown Colorado, Inc.

“Heidi was an amazing presenter at the 2024 DCI In the Game Conference that was held in Durango. She had a tough time slot – the next to last presentation before the conference ended – but still knocked it out the park. She was captivating and had many great stories to share about all the incredible things happening in towns and cities across all of Colorado. She reminded us to love where we live!”

-Tim Walsworth, Executive Director, Durango Business Improvement District

Podcast Guest Appearances

Franklin Taggart's Virtual Coffee Break And Unconventional Life School

Putting Small Towns on the Map — Heidi Kerr-Schlaefer


The Audra Show

The Audra Show #50:  Heidi Kerr-Schlaefer